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"Clearly, they continue to exceed our expectations."
--Patrick Hunt, Hunt Adkins
"Minding Maine's Business is like peeling open the head of the
public. Using data from Critical Insights allowed us to target
new markets and expand our offerings to target underserved demographics."
--Victoria Kuhn, Anthem BCBS
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Minding Maine's Business™
A collaboration between Pierce Atwood Consulting and Critical Insights.
An opinion survey specific to business owners or individuals with decision-making authority.
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Critical Insights on Maine™ Tracking Survey
A comprehensive, statewide public opinion survey which
covers a variety of topics of interest to business, government and the general
public. This survey contains both general interest questions as well as
strategically focused, proprietary questions sponsored by individual
organizations.
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Download the Fall 2007 report »
Critical Insights Interactive Web Surveys
Dedicated to helping clients develop, administer, and manage online data collection while maintaining methodological rigor and scientific analysis.
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We invite you to sign up to be part of a Maine survey panel.
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Critical Insights is a strategic market research firm based in
Portland, Maine, but serving a national client base. The firm was
founded in 1992 by MaryEllen FitzGerald, a behavioral scientist with over twenty
years of experience documenting and interpreting the perceptions and attitudes of
consumers, corporate decision makers and the general public.
Critical Insights was created to offer creative qualitative and quantitative
research approaches to gauge public and consumer sentiment, and to further develop these
attitudinal and behavioral insights into actionable, results-oriented
strategies.
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