Client Feedback
"We have been using Critical Insights for a number of years. The quality of the information is important, but MaryEllen and her staff bring something else to the table as well: superb facilitation, analysis, and presentation of results."
Wayne L. Clark
Associate Vice President
Communications and Marketing
Maine Medical Center
“We were referred to Critical Insights almost five years ago by Crispin Porter, one of the most respected agencies in the business, for some anti-tobacco counter marketing research needs we had at the time. Because of their objectivity and strategic insight and, most important, the relationship that has developed over time, we have expanded our utilization of Critical Insights across a wide-variety of clients including international work for Fujitsu. Clearly, they continue to exceed our expectations.”
Patrick Hunt
President
Hunt Adkins
“Lots of research companies can compile sound data, but a great research partner must also be able to help find the most relevant and actionable needles in the data haystack. In our experience, finding those ‘ah-ha!’ insights is where CI has particularly excelled.”
Joe Loveland
Marketing Consultant
Blue Cross and Blue Shield of Minnesota
“Through their work product, Critical Insights has allowed me to raise the bar on what I expect from all research companies. They have consistently delivered a great product on many, many qualitative and quantitative projects since I first began partnering with them in 1999.”
Scott Gold
VP, Director of Strategic Planning
Rosenthal Partners